How to Write the Perfect Job Application

Stand out and make your first impression count

Every company – and every job ad – is different. But one thing all successful applications have in common? Attention to detail. How carefully you craft your cover letter often makes all the difference.

Here’s what really matters when putting together your application.


1. Avoid Any Typos – Seriously!

Perfect grammar and spelling are non-negotiable. A single mistake can signal a lack of care or professionalism. So always proofread your cover letter and CV – and ideally, have someone else check them too.


2. One Cover Letter for Every Job? Better Not.

Generic applications rarely get results. Make sure to address the specific company and job posting in your letter. A short paragraph about what interests you in the company and this particular role should never be missing.

This is your chance to sell yourself. Why are you the perfect fit? Talk about your strengths and how they align with what the company needs.

Keep it brief – your cover letter should ideally be one A4 page max. Enough to make an impression, but not overwhelm.


3. Your CV: Clear, Concise, Impactful

Your CV is just as essential. It should summarise all relevant experience and information – clearly and professionally.

If in doubt, focus on the highlights. Your CV should never be longer than three pages – and ideally just one or two. Prioritise the roles and achievements most relevant to the job you’re applying for.

Don’t forget your contact details! Include your phone number and email so you’re easy to reach.

Want to learn how to send your application professionally – including your portfolio?
👉 Check out: Sending Application and Work Sample Portfolios – What Should I Keep in Mind?


4. Make It Stand Out – Especially in Creative Fields

In media and creative industries, standing out visually can help – as long as it stays professional.

Want to work in design or content creation? Let your CV reflect that. Consider layout, typography, and colour carefully. A well-designed CV is a great way to show your eye for detail and aesthetics.


5. The Application Photo (Optional in the UK)

While application photos aren’t required or expected in the UK, if you choose to include one, make sure it’s appropriate. No selfies, holiday snaps or party pics. Use natural light, a plain background, and a warm, professional smile – or go for a professionally taken headshot if possible.


6. Applying via Email or Job Portal?

It doesn’t matter much how you apply – via email or through a job board – as long as you follow the instructions in the job ad. Always include:

  • Your CV

  • A short, tailored cover letter

  • Any requested documents or portfolio links

Sending a portfolio? Great – but check the file size. If it’s too large, a download link (Dropbox, Google Drive, etc.) is often the better choice.


Bonus Tip: Mention Where You Found the Job

Employers are often curious where applicants discovered the job posting. If you’re applying via mediajobs.uk, feel free to mention it in your cover letter – it shows you’re actively engaged in the industry.


Final Thoughts

Your application is your first point of contact with a potential employer. Make it count: be thorough, professional, and personal. The extra effort is always worth it.

Ready to start applying? Browse the latest roles on mediajobs.uk and click the “Apply Now” button on your dream job to upload your documents directly.

Good luck – you’ve got this!

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